28
Jun
Jun
Superyacht Mirabella 3 branded by Noesis
Noesis have created a unique brand for luxury superyacht Mirabella 3. Mirabella 3 has returned from a multi million dollar refit in concourse condition; one of the most famous charter boats, she now returns with new decks, bathing platform, the combination of four double cabins plus a twin, and a beautiful, bright, sunlit saloon.
No expense has been spared. She has new state of the art electronics, safety systems, mechanicals, air conditioning and entertainment systems. Everything for the passengers to make them feel relaxed, safe and very, very happy.
Noesis have provided a unique brand that reflects the luxury of the superyacht, the brand has the felxibility to be used in a variety of structures ranging from yacht signage through to the crew attire and online mediums.
Noesis are providing a suite of assets to enable the yacht charter company Camper & Nicholsons to promote the yacht, these will range from brochures, interactive 3d models through to the web site
15
Feb
Feb
Fashion Plastic Rocks Pure London
Allene Jordan and I showed up at the Pure London Event this weekend solely to see our client FashionPlastic in all their glory but ended up accidentally stumbling upon a fashion show or two as well! The event was quite the classy affair with small cafe’s randomly dotting corners of the event to the grand expanse of high-end retailers spread throughout the exhibition centre. As we wandered about the mass of furs, silks and silver we had no doubt this was where FashionPlastic would thrive. Located 10 feet away from the “New Products Launch” sign, FashionPlastic’s bold and colourful stand display definitely stood out from the rest. Remember, there’s still one more day to go before the event ends, there’s still time to hop on the tube and check it out!
09
Feb
Feb
Fashion Plastic Due to Premiere this Weekend!
Well, its almost time for Fashion Plastics big premiere at Pure London this weekend! Held in the Olympia Exhibition Centre this ridiculous display of all things fashion will be running from February 14th to February 16th. Our ideas have now developed into a reality as seen by the design to the left of an exhibition banner we designed for the grand event. We took a 1980′s approach and ran with it: big, bold colours, odd angles and taking advantage of the brightness of the product itself. By having it run diagonally across the banner we added put a spin on what could have been just a simple rainbow stripe. We kept the same sort of feel in mind when designing the other FashionPlastic assets and in the end we sustained a consistent theme between the flyers, stickers, banners and holding page for the website. We’re checking out the event this weekend and we’ll let you know how it goes!
01
Feb
Feb
Fashion Plastic In Development
Development for our client Fashion Plastic is well under way. Many different concepts have emerged involving everything from retro pop culture to the use of colourful textures to rainbow after rainbow. With the event a little less than two weeks away we are awaiting approval of our final banner concept and it is looking like we will finish ahead of schedule. The next phase involves ensuring the rest of the deliverables fit in with the concept of the chosen vision. The event is being hosted by Pure London at Olympia London. We hope to see you there!
26
Jan
Jan
Fashion Plastic Has Arrived
Noesis has been recruited by a fun and free-spirited company known as Fashion Plastic. Producer of bendable watches that come in all sorts of crazy colours and sizes, we are excited to begin brainstorming themes, logos and more. Made for the young and fun the same rubber texture used for these watches has been used for immensely influential branding campaigns such as the yellow Lance Armstrong LiveStrong™ bracelets and the pink Breast Cancer bracelets. However, the bracelets have also spilled over into the popular market as a fashion statement. Fashion Plastic has added an additional element to an already popular design, which gives us a chance to brainstorm a wider range of ideas. We have just begun working on this campaign and the ideas are already spilling out, it’s hard to keep track of who said what! Stay tuned!
01
Sep
Sep
Mombasa Harbour Trading Company Appoint Noesis
Noesis have been instructed to develop the brand and communication devices for recently formed ‘lifestyle products’ company Mombasa Harbour Trading. The company ethos is around: connecting new friends to the kinds of ‘treasures’ that relate strongly to their own sense of self and personal identity(of adventure, exoticism, travel, worldliness).
‘We are very excited to be creating an identity that will travel the world’ commented Jez Hayter, of Noesis
08
Aug
Aug
Team Noesis Completes Day 2 of 182 Miles in 2 days – Padstow to Cheriton Fitzpaine
Waking up in Padstow to the sounds of the boats leaving for the mornings work, the fresh sea air and sunshine was a great start to the day. Ahead of us lay 82 miles of hills travelling more inland towards Dartmoor where our finishing point was at the Ring ‘o’ Bells Pub. Nigel and myself were feeling good, bikes in order and ready to roll. We had decided it would be a nice departure from Padstow to cross the estuary to Rock on the ferry. The guys on the ferry kindly allowed us a free trip as we were riding for charity which was an added bonus, little did we know at this stage what lay ahead of us! Continue reading+
13
May
May
3rd Jaeger-LeCoultre Polo Charity Cup
Noesis are working with Jaeger-LeCoultre to design an exclusive invitation and event programme for the 3rd Jaeger-LeCoultre Polo Charity Cup to be held at Ham Polo Club, Richmond in June. This year’s event will feature the world’s best polo player, Adolfo Cambioso and the Marchioness of Milford Haven.
The invitation is to be produced on super-heavy weight card with white foiled branding and polo graphic, in keeping with the exclusivity of the event. Noesis will also be working on the event programme which will be designed to match the invitation concept. Laura Martin, Noesis director commented, “We are delighted to add Jaeger-LeCoultre, the leading Swiss watch manafacturer, to our portfolio of luxury brands and look forward to working together in the future.”
To learn more about Jaeger-LeCoultre, please visit www.jaeger-lecoultre.com
20
Mar
Mar
Noesis attend Born Free Foundation 25th Celebration
The Noesis team showed their support for The Born Free Foundation, attending their 25th Anniversary celebration at The Royal Geographic Society as guests of Medina Palms, a long time friend and sponsor of the foundation. The format of the event was in the form of ‘This is your life’ celebrating Born Free’s 25 years of compassionate conservation and wild animal welfare, with speeches from key experts and long time supporters of the foundation including Martin Clunes. Continue reading+
05
Mar
Mar
Jay moves to Chiswick
Jay's House
In February i moved to a large Victorian house with my partner and some friends, we used to rent a flat at Lancaster Gate in Central London but because of costs we had to move on. Chiswick is a great place to live but we have to catch a train into town, as before i could walk to the studio in Covent Garden.