Allene Jordan and I showed up at the Pure London Event this weekend solely to see our client FashionPlastic in all their glory but ended up accidentally stumbling upon a fashion show or two as well! The event was quite the classy affair with small cafe’s randomly dotting corners of the event to the grand expanse of high-end retailers spread throughout the exhibition centre. As we wandered about the mass of furs, silks and silver we had no doubt this was where FashionPlastic would thrive. Located 10 feet away from the “New Products Launch” sign, FashionPlastic’s bold and colourful stand display definitely stood out from the rest. Remember, there’s still one more day to go before the event ends, there’s still time to hop on the tube and check it out!