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Thursday 8th June 2006

Loco Logo? Get used to it!

Article from BRITSPORT Weekly, 08.06.07

The London 2012 brand identity fiasco will not impact on the value of LOCOGs marketing and commercial programmes, experts say.

Jez Hayter, Managing Director of Noesis was asked for his opinion.

Posted By: Laura Martin
Categories: Advertising, News, The Team